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Big Red, a pioneering force in the cryptocurrency space, is proud to announce a groundbreaking partnership with ESPN, the worldwide leader in sports. This strategic move marks Big Red as the first altcoin on the Avalanche Blockchain to feature advertisements on ESPN, showcasing a 30-second commercial across the network’s extensive platform.
Expanding Reach with ESPN
ESPN’s impressive viewership statistics underline the impact of this partnership. Nearly half of Americans aged 30 to 49 watch ESPN on cable TV, and the network leads in daytime viewership for the 18 to 49-year-old demographic by a significant margin. With ESPN+ boasting 24.9 million subscribers as of Q1 2023, and popular shows like *SportsCenter with Scott Van Pelt* averaging 903,000 viewers, the visibility potential for Big Red is immense.
“Partnering with ESPN is a monumental step for Big Red,” said Naim, CEO of Big Red. “This collaboration not only elevates our brand but also places us in front of a dedicated and expansive sports audience. We’re excited about the opportunities this partnership brings and are committed to leveraging this platform to drive awareness and adoption of Big Red.”
Impact on Big Red’s Brand and Ecosystem
This partnership is a game-changer for Big Red, providing an unparalleled platform to reach mainstream audiences and solidify its position in the crypto space. The deal enhances Big Red’s brand image, highlighting its thriving ecosystem that includes an innovative learning platform and a Fiverr-like marketplace where freelancers can earn cryptocurrency. Additionally, Big Red’s partnership with Cornell University’s Entrepreneurship Program, which certifies the coin, underscores its credibility and commitment to quality.
Frances Regina, Big Red’s Partnership Manager, expressed her enthusiasm: “This deal with ESPN signifies a new era for Big Red. It not only boosts our visibility but also showcases the robustness of our ecosystem, especially our learning platform backed by Cornell University. We’re proud to be the first coin on Avalanche Blockchain to achieve this milestone, and we’re excited about the growth it will spur.”
Bullish Outlook for $TD
The national exposure from ESPN’s ads is expected to drive significant interest and investment in $TD, Big Red’s cryptocurrency ticker. The advertisements, which also feature Trader Joe’s and the Avalanche blockchain, will bring mainstream media attention to Big Red, fostering a broader understanding and adoption of cryptocurrency.
ESPN’s vast audience, including nearly 75% male viewers online and significant engagement from sports enthusiasts, presents an ideal demographic for promoting Big Red. With nearly 22 million viewers for major events like the College Football Playoff semis, the potential reach is staggering.
Long-term Relationship with ESPN
This partnership with ESPN is not just a one-off campaign but the beginning of a long-term relationship. The consistent exposure on a leading sports network will ensure that Big Red remains at the forefront of the altcoin market, continually engaging with a diverse and passionate audience.
“We are thrilled about this long-term collaboration with ESPN,” added Naim. “It’s a strategic alignment that will foster sustained growth and innovation for Big Red.”
For media inquiries or further information, please contact Frances Regina, Head of Growth and Partnerships at Big Red Connect LLC, at [email protected]
Twitter: https://twitter.com/BigRed_TDÂ Â
Website: https://www.thebigredcrypto.com Â
Contract Address for Big Red $TD: 0x87bbfc9dcb66caa8ce7582a3f17b60a25cd8a248 (AVAX)
Learning Platform: https://learn.thebigredcrypto.com/
Big Red Connect: https://bigredconnect.com/
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