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Web 1.0
Web1 is a retro name used to describe the first Internet that existed from 1991 to 2004. It was a static Internet and it was the beginning of web 3.0 marketing, consisting mainly of text or hypertext pages in HTML with pictures, for the comments of which there was a separate “guest” page where you could go and write what you think. Users were both creators and consumers of content, and creators of the place where this content is located.
Web 2.0
Web1 was replaced by Web 2.0 – this is the Internet that we know now. If Web1 was more of a community of enthusiasts who sawed their own sites, then Web 2.0 was captured by corporations that created platforms and services – Facebook, Google from YouTube, Yandex, Apple and others. Yes, and to create beautiful sites, php, CSS, Javascript began to be used. A set that was somewhat more complicated than html, which immediately cut off many fans.
The importance of Web3 stems directly from the cons of Web 2.0.
The negative point is that any platform is kind and fluffy only at the first stage of attracting users. Then, when a critical mass is reached, the monetization process begins, when the user loses control over their data and they are used to sell information to willing third parties directly, or the platform can create some kind of trading advertising exchange.
Well, as you understand, the main disadvantage of Web 2.0 is that users have no control over what is happening. If the powerful platform takes offense, it will not give access to itself, it will delete or edit the content created by the user or even the US president in accordance with its idea of beautiful. And now we may see how the whole country will be removed from the Internet.
Another point is that the platforms themselves determine what content to whom and when to show and what agenda to promote.
Likewise, the user has no control over their own content. Even if he deletes it, the platform will not necessarily delete it too. Here you can remember about Google and other services that do not always delete letters or accounts. We are told that the server receives a request for deletion, which may take some months.
Web 3.0
Web 3.0 evangelist Packie McKornick describes Web 3.0 as “a developer-owned, user-owned, token-based Internet” that includes decentralized social networks, video games that earn tokens, and NFT platforms that buy “digital culture.”
Web 3.0 enthusiasts say that in the future, the user, if he wants to buy or sell something, post a post or a photo, will not have to go to the virtual bow to the big platforms. He will be able to post the post himself, without intermediaries, and he will also be able to monetize it if the post turns out to be popular and collects views (he will be rewarded with a token for each view). And thanks to this, the spirit of freedom will return to the Internet, when everything was free and free.
The main task of Web 3.0 is the decentralization of the Internet, which will remove the current numerous intermediaries between the user and content. Blockchain-based work will deprive the same Twitter and Facebook of the ability to delete posts at will. In return, users themselves will be able to promote content up or down with their votes.
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